Data Policy
A closer look at the categories of data we collect, why we collect them, how long we keep them, and how we protect them. This supplements our Privacy Policy.
| Category | Examples | Purpose | Retention |
|---|---|---|---|
| Contact & Identity Data | Name, phone number, email address, mailing/property address | Responding to quote requests, scheduling, communication about your project | Duration of relationship, plus applicable warranty and legal record periods |
| Project & Service Data | Service requested, project details, photos, permits, contracts, invoices | Preparing proposals, performing work, permitting, warranty support | Duration of relationship, plus licensing/warranty record retention periods |
| Financing Data | Information submitted with financing applications (processed by financing partners) | Facilitating project financing options you request | Per financing partner terms; we retain only what is needed to service your project |
| Website & Device Data | IP address, browser/device type, pages viewed, cookie identifiers, GPC signal | Site functionality, analytics, advertising measurement, fraud prevention | Up to the duration set in our Cookie Settings, typically no more than 24 months |
| Marketing Attribution Data | UTM parameters, ad click identifiers, referring page | Understanding which marketing channels lead to inquiries | Tied to the lead/contact record it is associated with |
How We Protect Your Data
We use industry-standard safeguards including encrypted data transmission (HTTPS), access controls limiting who on our team can view sensitive information, and vetted third-party service providers for hosting, payments and communications.
Data Minimization
We only collect the information reasonably necessary to provide quotes, complete projects and comply with legal obligations — we do not require optional fields like project details before you can submit a request.
Third-Party Processors
Analytics and advertising platforms (such as web analytics and ad measurement pixels) only receive data if you consent via our cookie banner, or as permitted by law for strictly necessary functions.
Exercising Your Rights
Visit Your Privacy Choices to request access, deletion, correction, or to opt out of sale/sharing.